Strategy
Stakeholders abroad have different expectations towards companies, depending on the type of corporate involvement. Of course, the focus is primarily on the company’s business activities – its product, or production, and all that goes along with it. But companies are always part of a social context, which leads to certain expectations. more...
Planning
When CSR activities are being planned at a new or existing foreign site, the first step is to take stock of the situation. The company’s CSR-relevant principles and values, as well as the applicable guidelines and systems, need to be adapted to local circumstances. Each country’s specific conditions, the needs of the various stakeholders, and local cultural and socioeconomic characteristics must be considered. more...
Cooperation
CSR projects are frequently carried out as a cooperative effort; involving external partners can enhance the success and value of the project, and projects can benefit from the experience of local organizations or stakeholders. This is more often the case in other countries than in Germany, since a company in a foreign market is more likely to be dependent on the expertise, contacts or infrastructure of its partners. more...
Financing
CSR projects to develop infrastructure, improve living conditions or promote local industry. more...
Evaluation
Companies are faced with the challenge of expanding their reporting to include the social and ecological effects of their business activities. This involves, in particular, maintaining international standards and norms with respect to CSR topics. More and more, however, even socially relevant CSR projects and their effects are being carefully scrutinized. It is no longer enough simply to assert that a project is doing something positive for society. more...
